Even as fierce rival Zee Entertainment continues with its ban on the use of mobiles in its corporate headquarters at Marathon Futurex in Mumbai, Star India has taken steps to make its HQ mobile friendly – a stone’s throw away from the Subhash Chandra promoted firm. 2,500 employees, who work in the 32 floor swanky Urmi Estate in central Mumbai, can enter the Star India premises using their handsets. Last year, the media conglomerate issued mobile IDs to employees and also installed numerous iCLASS SE readers at doors and gates throughout the building (apparently 19 or 20 floors of it are occupied by Star India).

The solution was provided by HID Global, a worldwide leader in trusted identity solutions courtesy its HID Mobile Access solution, powered by Seos, “As India’s largest multimedia company, we have extremely high security standards,” says Star India senior vice-president (administration & facilities) Sumir Yadav. “HID Global, known for being the market leader of access control solutions, was able to fulfill all our requirements. With HID Mobile Access, we can now take advantage of the latest technology in this mobile-first age and achieve better security without being intrusive or compromising the user experience.”

He reveals that the company relied on smart cards for building access in the past. The cards were easily damaged and often misplaced, resulting in costly re-issuance of badges. Another weakness of the card-based access system was its inefficiency. Each new or replacement card had to be provisioned manually, costing Star India time and money as it continued to grow over the years. – DTH Forum