FM Tadka relaunches all stations, goes live in two New Cities – Ajmer & Bikaner.
Being one of the most preferred FM stations in the state of Rajasthan for a decade and receiving overwhelming response from the listeners, the FM Tadka is all set to spread its foot prints in the state by launching in 2 more cities – Ajmer and Bikaner. At the same time, the existing Radio stations in cities like Jaipur, Udaipur, Kota, Raipur will be relaunched with fresh content including new engaging programs, upbeat song selection and much more to explore to further delight the listeners.
The FM Tadka Ajmer will be on a new frequency – 106.4, while FM Tadka Bikaner will be on the same frequency at 95.0. The addition of these two new FM station in the family of Tadka will further enhance the market reach and enthral the listeners. These new launches are in line with the vision of Patrika group to boost the presence of FM Tadka in the country and make it one of the most preferred radio stations in the country. Besides these new launches, FM Tadka will be heard in multiple cities of the country including Agra, Aligarh, Allahabad, Bareilly, Gorakhpur, Jhansi, Muzaffarpur, Bilaspur, Jalgaon, Solapur, Jammu and Srinagar.
The New Range of Programs
Meanwhile, the existing station of FM Tadka are witnessing a range of transformations in content and programs. All stations of Tadka will be airing a newly crafted morning show – Jhakaas Morning – which is all about positive thoughts and outlook, full of energy and gives the city a reason to wake up. Keeping the interests of female listeners, a new Mid morning show is planned – Mantastic show – which will talk all about men’s interest & their secrets, something women are keenly interested in. In the same league a new afternoon show is being rolled-out specially for youth, named – Games Bond – which is based on the thought “dopahar mein…. jagtey raho”, power packed gaming hours, new games and prizes …every hour. It will also be airing lighter content & observations that will make lazy afternoons more energetic and engaging. The new evening show – Free Parking – is planned as a Wacky- witty content show with recharging music, that will provide reason to light up. The other exciting content upload will be : Tadka Re-loaded, (one hour that rounds up there will be the most interesting links, capsules, ppfs, etc of the day. A late evening show – Uncensored (intelligent show to voice the topics on which it is taboo to talk RJ reveals a story to bring listeners to topics like virginity issues, sexual harassment, dealing with break ups, etc) - Adgully