Zee TV beat Zee Anmol and Colors to dominate overall and urban market with 741 and 443 million impressions respectively according to BARC data for Week 44 (October 28-November 3). 

The telecast of T20 and ODI matches between India and New Zealand on DD National took the first and third spot in the Top 5 Programs with 15.5 million and 10.7 million impressions, respectively. Zee TV’s three shows Kundali Bhagya, Kumkum Bhagya and Amul Sa Re Ga Ma Pa Little Champs took second, fourth and fifth spot with 11.8 million, 10.7 million and 9.8 million impressions, respectively.

Overall Zee TV was followed by Star Bharat and Zee Anmol with 698 million and 676 million impressions respectively. 

Urban Market

Zee TV overtook Colors to lead the urban market with 443 million impressions, compared to 377 million impressions it fetched last week. This can be credited to three of its shows Kundali Bhagya, Amul Sa Re Ga Ma Pa Little Champs and Kumkum Bhagya making to top three spots in the Top 5 Programs with 6.9 million, 6.5million and 6.2 million impressions. 

While Colors slipped to second spot with 410 million impressions with no show appearing on the Top 5 Programs. 

Star Plus moved to third spot with 356 million impressions, compared to previous week’s 324 million impressions with its popular show Yeh Rishta Kya Kehlata Hai in the fourth spot with 6.2 million impressions. 

SET slipped to fourth spot with 334 million impressions, compared to previous week’s 334 million impressions. Jio Play Along Special Week took the fifth spot with 5.4 million impressions. 

Star Bharat climbed to fifth spot with 316 million impressions, compared to 299 million impressions. 

Rural Market

Zee Anmol continued leading the rural market with 530 million impressions. Its show Ganga slipped to fifth spot in the Top 5 Programs (Rural) with 5.3 million impressions.

The telecast of T20 and ODI matches between India and New Zealand on DD National took the first and second spot in the Top 5 Programs with 12.2 and 8.2 million impressions respectively.

Sony Pal held on to its second spot with improved 405 million impressions. Its show Baalveer maintained its third spot with improved 6.6 million impressions while Taarak Mehta Ka Ooltah Chashma climbed to fourth spot with 5.4 million impressions. 

Star Bharat also retained its third spot with improved 381 million impressions. None of its shows made it to the Top 5 Programs list. Zee TV climbed to fourth spot with improved 297 million impressions. Star Utsav took the fifth spot with 284 million impressions.  – Exchange4Media