“The infotainment genre is a content-driven destination colonized by international players and syndicated programming with infrequent home-grown shows available. There is an evident and growing discrepancy in what is available and what popular sentiment demands. In this divide is the opportunity that Epic is best positioned to capitalize on.”

Aditya Pittie,
Director,
Epic TV Networks

Epic Channel, known for India-centric content, is broadening its vision from its initial history and mythology focus. The channel is revamping its content and will now showcase a wide array of original content across various genres. The channel plans to expand the scope of its offerings by including within its programming bouquet an eclectic mix of non-fiction content that aspires to imbibe the diversity of India. Epic's expansion and strategic repositioning of the channel proposition has come in the light of an increasing demand for programs about India.