Viacom18 has launched a new free-to-air Hindi movie channel for the UK market, Rishtey Cineplex. The channel is aimed at showcasing offerings from Viacom18's wide library of films as well as newly acquired movies from across genres, starting with box-office hits. Along with films, the channel will also showcase other concepts including coverage from various film festivals, behind-the-scenes trivia, and coverage of exclusive red carpet extravaganzas amongst others.
Rishtey Cineplex, Viacom18's first premium Hindi movie channel, has curated a repertoire of titles from across cinemas of India. It is the channel's endeavor, as a future-ready organization, to take Indian cinema, as a holistic entertainment package, to their loyal viewers in Europe and North America; allowing further strengthening of the channel in the regions, the channel will be available free-to-air in Europe on Sky channel number 797.