360 Broadband selects Actifai’s AI software to accelerate subscriber growth

Actifai, a leading provider of AI-powered sales solutions for broadband service providers, announced today that 360 Broadband has chosen the Actifai Engage and Actifai Digital products to enhance inbound and online sales. This partnership supports 360 Broadband’s mission to expand access to high-quality broadband and advanced services across underserved communities in Oklahoma, Texas, and Arkansas.

Formed through the 2023 merger of 360 Communications and 903 Broadband, 360 Broadband serves nearly 16,000 subscribers across 30 counties and is rapidly expanding toward its goal of connecting 50,000 homes and businesses. With a strong focus on fiber growth, the company is committed to bridging the digital divide in rural communities.

Actifai Engage provides customer service representatives (CSRs) with a guided call flow, a streamlined point-of-sale system, and real-time, data-driven recommendations to personalize inbound phone sales. Actifai Digital enhances online self-service sales with a modern website sign-up flow and AI-powered buying recommendations—helping ISPs drive high-speed sales and boost adoption of add-on services like managed WiFi, phone, and security solutions.

“At 360 Broadband, our mission is to deliver high-quality, reliable broadband to underserved areas,” said Drew Beverage, Chief Operating Officer at 360 Broadband. “Partnering with Actifai will help us enhance our sales processes and better serve our growing customer base. Deploying their technology is an important step in helping us reach our aggressive growth targets while delivering exceptional customer experiences.”

Actifai’s products are used by broadband providers across North America to improve sales conversion, boost value-added service adoption, and maximize customer lifetime value.

“It is a pleasure to support 360 Broadband as they work to expand fiber and advanced services to underserved areas,” said Joel Silverman, Chief Customer Officer at Actifai. “Our solutions are designed to scale quickly and deliver real impact. Helping 360 Broadband not only launch but rapidly elevate their sales operations to best-in-class standards is exactly what Actifai was built for, and we’re excited for our technology to help them achieve their ambitious growth goals.”

With an expected launch in early 2025, the partnership will also leverage Actifai’s integration with Sonar Software, 360 Broadband’s BSS/OSS provider, ensuring seamless deployment into their existing tech stack. Business Wire