Could Netflix’s pain be someone else’s gain? A number of entertainment companies are counting on exactly that. As consumers grapple with higher subscription costs, and with...
The global over the top (OTT) services market is estimated to garner US$ 7.0 Trillion while exhibiting a 12.6% CAGR during the forecast period. Mainly due to the...
Samba TV, the leading provider of omniscreen data and analytics, today announced the release of its State of Viewership Report for Q1 2022, showing a complex viewership landscape...
The global distributed fiber optic sensor market size is expected to reach USD 2,533.5 million by 2030, according to a new report by Grand View Research,...
Parks Associates’ new video research, found in Quantified Consumer: Livestreaming: The Next Hot Video Market, finds 43% of US internet households have livestreamed online content in...
AVOD revenues for TV series and movies will reach $70 billion in 2027, up from $33 billion in 2021. 13 of the 138 countries covered will...
In 2021, the global satellite spectrum monitoring market size was around $3,291.2 million, and it is set to reach $6,127.3 million by 2030, advancing at a...
The “Australia OTT and Pay TV Forecasts to 2027” report has been added to ResearchAndMarkets.com’s offering. This report covers the converging pay TV and OTT TV episode and movie sectors....
The global video streaming market size was valued at USD 372.07 billion in 2021. The market is projected to grow from USD 473.39 billion in 2022...
Yet despite the aforementioned small dip between Q4 21 and Q1 22, the study also noted that when comparing to Q3 2021, MediaRadar saw an increase...
MAGNA Media Trials, MAGNA’s industry-leading proprietary research offering, announced today a new study in partnership with GumGum, the leader in contextual intelligence technology, that dives deep into how...
To improve video quality, new technologies such as blockchain and artificial intelligence (AI) are being deployed. Editing, cinematography, voice-overs, scriptwriting, and a variety of other aspects...
Simon Murray, Principal Analyst at Digital TV Research, said: “Between 2021 and 2027, 86 countries will add pay TV subs and 52 countries will lose subscribers....
By 2027, 5G subscriptions are forecast to reach 4.4 billion globally, unleashing a massive consumer base demanding increasingly immersive experiences and wireless engagement made better by...
The conflict between Russia and Ukraine and the resultant increase in newsprint prices could slash the EBITDA margin of print media players by about 300bps in...
Digital video advertising spend surged 49% in 2021 and is expected to increase an additional 26% to $49.2B in 2022, according to IAB’s “2021 Video Ad...
The study, taken in collaboration with an independent research company Happydemics, looked at the adoption and uses of CTV and other media platforms in the UK,...
It’s easy to shrug off last week’s announcement that Comcast and Charter have started a joint venture to gain market share nationwide in streaming-video distribution. But...
Parks Associates will host “OTT Churn: Marketing and Retention Strategies” virtually on Thursday, May 5, 11:00 AM CT US, as part of the fifth annual Future...
When the upfronts return to New York City in mid-May after a two-year pandemic hiatus, broadcast TV is expected to play second fiddle. Though ABC, NBC...
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