IBC2022 : Bringing the broadcast world back together

IBC is back. The world’s most inspiring content and technology event is reuniting exhibitors, visitors, speakers and the whole media and entertainment community once again for live, in-person networking, inspiration and collaboration.

Some 1250 exhibitors are here to showcase innovative technology and launch new products. They represent an A-Z of the content technology industry, from AJA Digital and Alibaba Cloud right through to Zeiss and Zero Density.

IBC marks its return to the RAI with a Conference programme packed with visionaries and thought leaders. They will explore trends and technologies such as the metaverse, cloud migration, FAST channels, 5G and more.

Representatives from Warner Bros. Discovery, ITV, Google, Sony Pictures Entertainment, Paramount, Disney and Marvel are among the speakers appearing on stage.

IBC is also collaborating with ground-breaking organisations to host the free-to-attend IBC Changemaker programme, exploring topics such as raising equality and advancing sustainability.

Meanwhile, the Content Everywhere Stage in Hall 5 will host panel sessions and talks curated to keep visitors up to date with multi-platform delivery, OTT and the monetisation of content.

There are also two new free-to-attend show floor theatres. The Showcase Theatre in Hall 12 and the Innovation Stage in Hall 2, offering attendees the opportunity to hear how leading technology brands are paving the way forward.

The Innovation Stage will also showcase two break-through projects exploring future applications of 5G as part of the IBC Accelerator Media Innovation Programme, including proof of concept world-first demonstrations presented live at the show.

The first, ‘5G Remote Production… in the middle of nowhere’, will demonstrate the potential of private 5G networks, with innovative world-first configurations in workflows to enable live broadcasts from some of the most remote regions of the world. This includes the first-ever 5G-enabled productions in remote regions of Kenya and New Zealand.

The second project, ‘5G and the Arena of the Future for XR Events’, looks to push 5G’s low latency and connectivity for extended reality use cases to power immersive, real-time hyper-personalised fan experiences. IBC