NDTV Q1 results: Loss widens to Rs 46.75 crore

NDTV has reported a wider first-quarter loss, as a rise in expenses overshadowed revenue from political advertisements during the country’s general elections.

The broadcaster reported a loss of Rs 46.75 crore in Q1 FY25, compared to Rs 8.13 crore in Q1 FY24.

Quarterly expenses surged around 77%, with production costs, among broadcasters’ biggest expenses, up 80%, and marketing spending related to a newly launched regional channel tripling.

Advertising, a news channel’s biggest source of revenue, has been frail for over a year as businesses cut back on marketing spending amid high inflation, dragging NDTV to a string of losses.

Political advertisements boosted NDTV’s revenue by 34% to Rs 93.92 crore in the June quarter, its second straight rise after five consecutive quarters of a revenue fall. This is compared to Rs 69.9 crore in the same period last year. There was a 44% growth in digital traffic. Expenses rose from Rs 21 crore to Rs 37.9 crore.

Since its takeover by the Adani Group in late 2022, NDTV has launched new channels, such as NDTV Profit.
BCS Bureau