Prasar Bharati invites applications to grant exclusive global license for “Swaraj”

Prasar Bharati has invited applications from the OTT Platforms (Netflix, Hotstar, Amazon Prime, SonyLiv, Voot, Jio TV, ALTBalaji, Eros Now, Discovery Plus, Airtel Streams, Shemaroo, Zee 5, MX Player) to grant exclusive global license in respect of the programme “Swaraj” for three years. The programme is being commissioned by Prasar Bharati to commemorate 75 years of India’s Independence. The programme is focussed on unsung heroes and battles of India’s Independence all across the country. The grant of exclusive license by Prasar Bharati shall authorise the OTT Platform to upload and store the programme on its server for the purpose of communicating the programme to the public through such OTT Platform, whether free of cost, or on payment of any charges by the viewing public, as per the detailed terms and conditions of the license agreement.

The programme has 75 episodes having duration from 44-50 minutes. Average duration of episodes of the programme will be about 48 minutes. The programme is originally being produced in Hindi language and will be dubbed in English and 9 other languages namely Marathi, Odia, Tamil, Telugu, Malayalam, Kannada, Bengali, Assamese and Gujarati. BCS Bureau