Premier Sports secures Copa America rights in UK and Ireland

UK and Ireland pay-TV network Premier Sports has secured the rights to broadcast this year’s Copa America, the South American national teams soccer competition.

As part of the deal, all 32 matches will be broadcast live exclusively on Premier Sports across the UK and the Republic of Ireland.

The tournament will be played across 14 cities in the US from June 20 to July 14.

The Copa America was previously shown in the UK by public-service broadcaster the BBC.

Dentsu, the Japanese advertising giant, holds exclusive global consulting and commercial sales rights to the Copa America in a 10-year deal with Conmebol, the South American soccer confederation, running to 2028. Sportscal