International Circuit
QPR turns to Recast for streaming
Queen’s Park Rangers has partnered with Recast to stream all its pre-season matches to the platform.
There will also be highlights available, which will continue throughout the season for its men’s, women’s, and under 23s sides, as well as interviews and behind-the-scenes content. The men’s team’s first pre-season friendly, against Gillingham, will be exclusive to the non-subscription OTT service and kicks off at 7pm on 16 July.
By the end of the year, it is hoped that QPR’s content will be exclusive to Recast.
On Recast, fans can either pay for ‘credits’ through microtransactions to watch content, or they can earn said credits by signing up, watching ads, sharing videos, and inviting friends.
QPR’s commercial director, Euan Inglis, said: “Due to events over the last twelve months, we have embarked on a complete audit of our digital assets. As our supporters will be aware we are doing some really exciting stuff around blockchain, NFT’s and tokenisation on our new app. We have been engaged with Recast over the last few months and have been very impressed with the opportunities the platform is going to provide for the club and our supporters.
“Recast will complement our existing channels initially, but our plan is to utilise Recast’s platform more down the line as our supporters become more au fait with the platform. The club will be working with the excellent team at Recast to produce innovative and creative content that will be exclusively available on Recast’s platform.”
Andy Meikle, founder and CEO at Recast, added: “It’s been an exciting year for Recast and we’re ecstatic to add a club of Queens Park Rangers calibre to our growing list of Partners. Fans are at the heart of any club and for the first time ever they can be rewarded for their engagement whilst also generating untapped revenue for the club they support through microtransactions.” Broadcast Now UK
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