SET leads Hindi GEC in TRA’s Brand Trust Report

The 11th edition of TRA’s Brand Trust Report 2022 lists India’s 1,000 Most Trusted Brands. The annual study is an outcome of a research conducted across 16 cities among 1,617 consumer-influencers between December 2021 and March 2022. TRA uses its proprietary Brand Trust Matrix to measure trust held in brands and Indian Statistical Institute is the methodology partner for the research.

Category leaders Sony Entertainment Television (All India rank 11) leads in Hindi GEC, Zee 24 Ghanta (All India rank 46) leads in Bengali TV News, Zee News (All India rank 91) leads Hindi TV News, SITI (All India rank 244) leads in Cable Network. The Hindu (All India rank 302) leads among English Newspapers, ABP Majha (All India rank 320) leads in Marathi TV News, Discover (All India rank 322) leads in Factual Entertainment and Bartaman leads in Bengali Newspaper. AdGully