Tata Play unleashes 100+ HD channels and all DD channels

Tata Play, a content distribution platform, becomes the first DTH player to carry over 100 HD channels. This closely follows the brand’s recent success in launching the country’s first demand-driven satellite GSAT-24 which gave Tata Play the largest satellite bandwidth in the country.

Living up to its promise of catering to all subscribers, genres and languages, the over 100 HD channels available on Tata Play span across 17 genres and includes HSM as well as key regional markets like Tamil Nadu, West Bengal, Andhra Pradesh, Karnataka, Kerala, Maharashtra, and Odia.

Tata Play also onboarded all 44 Doordarshan channels to its portfolio. The sharp increase in the number of channels being offered occurred after its satellite bandwidth increased by 50%. Tata Play today operates on 36 transponders – which is by far the highest in the country.

“We’ve always been committed to delivering the ever-increasing infotainment needs of our subscribers with the best quality of picture and sound. We’d now urge the broadcasters to create more channels in HD for us to take to our viewers,” Harit Nagpal, MD and CEO, Tata Play, said.

Pioneering the Pay TV sector, Tata Play offers a range of products and services that has made entertainment consumption easy and convenient for the subscribers. Whether it is the Android-enabled set-top box, Binge+, that combines OTT and Live TV on a single screen, or the Tata Play mobile app that facilitates on-the-go TV viewing, the brand is continually elevating entertainment standards in the country. Further, it offers propositions like interactive services, unique value-added services, TVOD services, Live Channels + Netflix combo packs, easy payment gateways and more. Financial Express