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Tata Sky sits at the top with 33.37% market share; Dish d2h continues to lose subscribers
In its latest Indian Telecom Services Performance Indicators report, TRAI has reported that pay DTH operators have 69.86 million active subscribers in April-June 2021 quarter, down 1.19% from 70.7 million in the corresponding quarter a year ago.
Among the existing four DTH players, Tata Sky sits at the top with 33.37% market share followed by Airtel with 25.76% share.
Dish d2h has been consistently losing its subscriber base since the last two years and the operator has slipped to No. 3 with 23.45% market share. Sun Direct is at No. 4 with 17.41% market share.
Commenting on its consistent performance, a Tata Sky spokesperson said, “This is an outcome of the service commitment we have to our subscribers and our subscribers’ faith in us.”
| Market Share (%) | |||||||
| DTH Operator | QE Dec’19 | QE Mar’20 | QE Jun’20 | QE Sep’2020 | QE
Dec’2020 |
QE
Mar’21 |
QE
Jun’21 |
| Tata Sky | 31.80% | 32.33% | 32.09% | 32.58% | 33.03% | 33.30% | 33.37% |
| Dish-D2H | 30.55% | 29.49% | 28.67% | 27.00% | 25.45% | 24.09% | 23.45% |
| Airtel | 23.31% | 23.65% | 23.83% | 24.59% | 25.17% | 25.54% | 25.76% |
| Sun Direct | 14.35% | 14.53% | 15.41% | 15.83% | 16.35% | 17.07% | 17.41% |
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